Month: February 2015

Unlocking digital perks for season-ticket members

Season-ticket members are the lifeblood of every team, and every team tries to offer additional perks to attract season-ticket holders, to retain them, and to reward them for their continued loyalty. Teams have typically offered season-ticket packages, including a number of tangible perks, such as exclusive access to the facilities (e.g., locker-room), sessions with players/coaches, pre-game/post-game sideline or

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